This is what is known as a landing or funnel page in internet marketing. It does not have the standard navigation elements such as a menu bar or a footer because the idea is to give the visitor only one thing to do.
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Use incentives such as free books or free short stories to join your email list by clicking the button below.
Ask the Visitor to Take Action
Or you can insert a MailChimp sign up form
[mc4wp_form]